Category Archives: b2b selling

B2B Selling Evolved

B2B Selling Evolved - Selling Automation

In the last decade, the nature of B2B selling has changed greatly with the introduction of new ways to communicate with prospects, vendors, partners, and employees. Technology has accelerated the speed at which modern businesses operate, in turn making any business looking to meet its potential reli

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Customer Research – 3 ways to improve quality

Success from Ideas

Customer research is key to giving your B2B sales pitch and negotiating the deal. Customer research is more than just finding out what the business needs and how your company can provide it, although that may seem to be the bulk of the information gathered. Try finding out these pieces of informatio

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CRM vs. Sales Automation

Key to Customer Relationship Management CRM

CRM tools have revolutionized business to business selling by automating important parts of the sales process. Gone are personal rolodexes. Instead, a company-wide repository of customer data helps salespeople share customer records, facilitating communication up, down and across the sales team. How

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